Stega
Stega

Generative engine optimization agency for when buyers ask AI first.

Buyers now ask ChatGPT, Perplexity and Google's AI answers before they visit a site. We help your expertise show up in those answers.

See how we work
Clutch4.9 / 5★★★★★

Trusted by 100+ teams, from first launch to global rollout.

The problem

The answer comes first now.

More research now ends in an AI answer instead of a click. Those answers are assembled from sources the model can crawl, understand and trust. If your site blocks AI crawlers, hides answers in vague copy or says different things on different pages, you are left out. Nobody can guarantee a citation. You can make yourself easy to cite.

Visual placeholder · 16:9
An AI answer panel for a buyer question in your category, with the cited sources listed and a marker where your page would need to appear.

What you get

Answer engine optimization, done plainly.

The groundwork AI systems rely on. Ongoing Google SEO sits with our organic search service.

Open the doors

Robots rules and crawl access for GPTBot, ClaudeBot and PerplexityBot, plus an llms.txt where it helps, checked on every template.

Map the questions

The questions buyers ask assistants in your category, grouped by intent and matched to the page that should answer each one.

Write answer-ready pages

Direct answers in the first lines, clear definitions and passages that make sense when quoted on their own.

Make your facts consistent

The same facts about who you are and what you offer across your site, schema, profiles and listings.

Add the structure

Organization, Service, FAQPage and Article schema that matches the visible page, validated before release.

Track AI visibility

Repeat checks of how assistants describe you, which sources they cite and how much AI referral traffic arrives.

Visual placeholder · 4:3
Tracking sheet: a set of buyer questions tested across ChatGPT, Perplexity and Google AI Overviews, with columns for mentioned, cited and source URL.

What changes on your side.

The aim is to be the clearest source on the questions you should own.

BeforeAfter
AI crawlers blocked by default settingsAccess set deliberately, template by template
Answers buried in marketing copyPlain answers a model can quote
Different facts on different pagesOne consistent description everywhere
No idea if AI mentions youA tracked set of questions, checked over time
Visual placeholder · 16:9
A service page before and after: a vague hero paragraph, then a page that opens with a two-sentence answer and a visible FAQ block.

The stack behind the answers.

GEO lives in your templates, your data and your analytics. These are the tools we work in.

Four steps to being quotable.

We start with what is blocking you, then build the content and tracking around it.

  1. 01

    Baseline

    We test your priority questions across AI assistants and audit crawl access, schema and content.

    • AI visibility baseline
    • Crawl access audit
    • Schema audit
  2. 02

    Plan

    Questions mapped to pages, with the fixes and new content each one needs.

    • Question map
    • Content plan
    • Technical fix list
  3. 03

    Build

    Technical fixes shipped and answer-ready pages written or rewritten.

    • Crawl and schema fixes
    • Rewritten pages
    • Consistent brand facts
  4. 04

    Track

    We retest the same questions over time and report changes in mentions and referrals.

    • Tracking report
    • Referral data
    • Next priorities

What clients say

Independent reviews. Lasting partnerships.

Trusted across our practice

Working together. In their words.

Independent reviews. Long-term working relationships.

Trustpilot5 out of 5 stars
“Incredibly communicative, would wholeheartedly recommend”
Clutch5 out of 5 stars
“They’ve gone above and beyond to understand our brand/visual identity/voice.”
Trustpilot5 out of 5 stars
“After a website (re)launch, they are also always accessible and happy to help. I highly recommend everyone who is looking for a new and more stable website in Webflow, to work with Stega!”
Trustpilot5 out of 5 stars
“Stega Creative team not only understood our needs and vision for the websites, but they also came up with improvements.”
Trustpilot5 out of 5 stars
“We’ve been working with Stega & Gabriel for the last two years. Cannot recommend them enough. They’re responsive, professional & an asset.”

GEO and AEO questions, answered.

A few things worth discussing before your GEO project takes shape.

What does a generative engine optimization agency do?

A generative engine optimization agency helps a brand appear accurately in AI-generated answers from tools like ChatGPT, Perplexity and Google AI Overviews. The work covers crawl access, answer-ready content, structured data, consistent brand facts and tracking how assistants mention and cite you.

What is the difference between GEO, AEO and SEO?

SEO aims for rankings in search results. Answer engine optimization (AEO) aims for direct answers, such as featured snippets and voice results. Generative engine optimization (GEO) aims for mentions and citations in AI-written answers. All three share foundations: crawlable pages, clear answers and trusted sources.

Can a GEO agency guarantee our brand will be cited by ChatGPT?

No. No GEO agency can guarantee a ChatGPT citation or a Google ranking, and anyone who promises one is guessing. AI systems choose sources in ways no outside party controls. What we can do is remove the blockers and make your pages the clearest answer available.

How much does generative engine optimization cost?

Cost depends on how many questions, pages and markets are in scope.

How long does generative engine optimization take to show results?

Crawl fixes can register sooner than content and reputation changes. We report on a fixed set of questions so you can see the trend.

Should we do GEO or organic SEO first?

Start with organic SEO if your site has technical problems or thin content, because GEO builds on the same foundations. Start with GEO if your Google SEO is healthy but buyers research in AI tools. Stega's organic search service covers the ongoing Google programme.

Revamp today.The STEGA way.

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Strategy, design and technology, working as one.

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