Stega
Stega
Clutch4.9 / 5

HubSpot CMS development where the drag-and-drop stops.

HubSpot CMS development for teams that need custom HubL modules, CRM API connections or workflows that HubSpot's defaults cannot handle.

See HubSpot work

Certified partner

  • HubSpot Solutions PartnerHubSpotSolutions Partner

Selected work, in motion.

The digital experiences that start a customer relationship.
Stega selected work

Hit HubSpot's limits?

HubSpot does a lot out of the box. The gaps show when your process is not the default one.

BeforeAfter
Theme modules stretched past their purposeCustom HubL modules built for your page types
Product data copied into HubSpot by handCRM records created and updated through the HubSpot API
Workflows that cannot express your rulesCustom-coded workflow actions for the logic in between
Nobody sure what the last developer builtDocumented code in version control, handed over properly
Visual placeholder · 16:9
HubSpot design manager showing a custom module's fields panel, next to the landing page an editor built from it.

What's included

Custom where it counts.

We write custom code only where HubSpot's own tools stop, and document every piece.

Build HubL modules and templates

Custom modules, themes and templates in HubL with editor-friendly fields, so marketers build landing pages and blog layouts without asking for code.

Integrate through the CRM API

Contacts, companies, deals and custom objects synced with your product, billing system or data warehouse through the HubSpot API and webhooks.

Implement custom workflows

Custom-coded workflow actions and serverless functions for routing, enrichment and scoring rules that standard workflow actions cannot express.

Validate and hand over

Test records, error handling and a code walkthrough, with everything in version control and a handover your next developer can follow.

Visual placeholder · 4:3
Code editor and HubSpot side by side: a custom-coded workflow action and the contact record it just updated.

Security, by consideration.

Trust is part of the build.

For your HubSpot project, we consider CRM records, workflow permissions, forms and connected applications as part of one connected build.

See our approach

Connected systems. Considered safeguards.

Stega

Changes you can trace.

GitHub workflows, peer review and dependency checks bring decisions into the release process.

Protected in transit.

Certificate configuration, HTTPS and secure headers help protect the path between your users and your systems.

Intelligence with limits.

Scoped tool access, validated inputs and human approval where automated actions carry consequences.

Scope. Build. Hand over.

Custom code in HubSpot should be the exception, so we start by checking what the platform already does.

  1. 01

    Scope

    We map each need against HubSpot's native tools and build only the gap.

    • Requirements
    • Build or configure list
    • Technical spec
  2. 02

    Build

    Modules, integrations and workflow code developed in a sandbox or test portal.

    • HubL modules
    • API integration
    • Custom workflow actions
  3. 03

    Validate

    Test records run end to end, then code and docs handed to your team.

    • Test log
    • Code repository
    • Handover document

What clients say

Independent reviews. Lasting partnerships.

Trusted across our practice

Working together. In their words.

Independent reviews. Long-term working relationships.

Clutch5 out of 5 stars
“They’ve gone above and beyond to understand our brand/visual identity/voice.”
Trustpilot5 out of 5 stars
“After a website (re)launch, they are also always accessible and happy to help. I highly recommend everyone who is looking for a new and more stable website in Webflow, to work with Stega!”
Trustpilot5 out of 5 stars
“Incredibly communicative, would wholeheartedly recommend”
Trustpilot5 out of 5 stars
“Stega Creative team not only understood our needs and vision for the websites, but they also came up with improvements.”
Trustpilot5 out of 5 stars
“We’ve been working with Stega & Gabriel for the last two years. Cannot recommend them enough. They’re responsive, professional & an asset.”

HubSpot development questions.

A few things worth discussing before your HubSpot development takes shape.

What is HubL used for in HubSpot CMS development?

HubL is HubSpot's templating language, used to build themes, templates and custom modules in HubSpot CMS. HubL controls how fields, CRM data and content render on the page. Editors never see HubL: they fill in the module fields a developer defines.

Can HubSpot integrate with our own product database?

HubSpot integrates with your product database through its CRM API and webhooks. We sync usage, plan or account data into contact, company or custom object properties, so sales and marketing act on product behaviour. Custom objects need an Enterprise subscription, so we check your tier first.

How much does custom HubSpot development cost?

A set of HubL modules costs less than a two-way API integration with your product. We scope against a written spec, so you know what we build and what stays as native HubSpot configuration.

Should we build our website on HubSpot CMS or Webflow?

Choose HubSpot CMS when marketing lives in HubSpot and you want smart content, forms and CRM data on the page natively. Choose Webflow when design control and editing speed matter more, then connect it to HubSpot. We build on both and recommend based on your team.

Revamp today.The STEGA way.

Your ambition. Our collective craft.
Strategy, design and technology, working as one.

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