Map every field
Each form field mapped to a Salesforce lead or contact field, with picklists aligned and hidden fields for source, campaign and landing page.
4.9 / 5Salesforce web-to-lead integration without junk in your pipeline.
Salesforce web-to-lead integration that maps every website form to the right fields, filters spam and routes each lead to the right owner.
Certified partner
SalesforcePartner
Selected work, in motion.
The experiences at the front of a connected customer journey.Leads lost on the way in?
Web-to-Lead is easy to switch on and easy to get wrong.
BeforeAfter
Spam and test entries in the lead queueValidation and spam filtering before Salesforce
Leads with no campaign or sourceUTM and campaign data mapped to Salesforce fields
New leads for existing accountsMatching rules that link leads to known accounts
Leads sitting unassignedAssignment rules and alerts that reach the right rep
What's included
Clean leads, right owner.
We connect website forms to Salesforce with the checks your sales team wishes had been there from day one.
Capture leads reliably
Forms submitted through Web-to-Lead or the API, with retries and a backup log, so a Salesforce outage never loses an enquiry.
Route and validate
Spam filtering, duplicate and account matching, and assignment rules that give each lead an owner and a follow-up task.
Attribute to campaigns
Leads added to Salesforce campaigns with the right member status, so marketing sees which campaigns produce pipeline.
Security, by consideration.
Trust is part of the build.
For your Salesforce project, we consider customer records, permission sets, automation and external integrations as part of one connected build.
See our approachConnected systems. Considered safeguards.
Changes you can trace.
GitHub workflows, peer review and dependency checks bring decisions into the release process.
Protected in transit.
Certificate configuration, HTTPS and secure headers help protect the path between your users and your systems.
Intelligence with limits.
Scoped tool access, validated inputs and human approval where automated actions carry consequences.
From form to rep.
We test with real submissions from every form before switching on.
- 01
Map
Forms, fields, owners and campaign rules listed and agreed with sales ops.
- Field map
- Routing rules
- Campaign plan
- 02
Connect
Integration built and tested in a Salesforce sandbox.
- Form integration
- Validation rules
- Backup log
- 03
Launch
Live switch, test leads traced to reps, first-week review.
- Launch test
- Routing check
- Week-one review
Built for what’s next.
Built to driveMore sign-ups.
Built to driveMore memberships.
Built to driveBetter-qualified leads.
Built to driveMore qualified candidates.
Built to driveMore enquiries.
Built to driveMore qualified demos.
Built to driveMore workplace demos.
Built to driveMore business accounts.
Built to driveMore free trials.
Built to driveMore building owners.
Built to driveMore free sign-ups.
Private Villas MexicoBuilt to driveMore direct bookings.
Built to driveMore committed players.
Built to driveMore returning customers.
Built to driveMore meaningful demos.
Built to driveBetter talent connections.
Built to driveMore course creators.
Built to driveMore product discovery.
Trusted across our practice
Working together. In their words.
Independent reviews. Long-term working relationships.
“After a website (re)launch, they are also always accessible and happy to help. I highly recommend everyone who is looking for a new and more stable website in Webflow, to work with Stega!”
“Stega Creative team not only understood our needs and vision for the websites, but they also came up with improvements.”
“We’ve been working with Stega & Gabriel for the last two years. Cannot recommend them enough. They’re responsive, professional & an asset.”
Salesforce web-to-lead questions.
A few things worth discussing before your Salesforce CRM integration takes shape.
What is Salesforce Web-to-Lead?
Salesforce Web-to-Lead is a built-in feature that turns website form submissions into Salesforce leads. Salesforce generates basic HTML for the form, which posts straight to your org. Web-to-Lead has a daily submission limit and only basic spam protection, so most business sites add validation first.
How do you stop spam leads reaching Salesforce?
Spam leads are stopped before they reach Salesforce by validating each submission in a small function between the form and Salesforce. We combine a honeypot field, a bot check such as Cloudflare Turnstile, email and domain checks, and rate limits. Rejected submissions are logged, so a real lead caught by mistake can be recovered.
Can Webflow forms send leads to Salesforce?
Webflow forms send leads to Salesforce through Web-to-Lead, middleware such as Zapier or Make, or a serverless function calling the Salesforce API. For business sites we prefer the function: it keeps Webflow's form design and validates each lead before it reaches Salesforce.
How long does it take to connect website forms to Salesforce?
Timelines grow with the number of forms, the routing rules and approval steps inside your Salesforce team. Sandbox access on day one is the biggest single time saver.
Revamp today.The 
way.
Your ambition. Our collective craft.
Strategy, design and technology, working as one.